About Banu Hotpot
Banu Hotpot is a Chinese hotpot restaurant chain founded in 2001 by Du Zhongbing, headquartered in Zhengzhou, Henan, and recognised as the creator of the beef tripe (maodu) hotpot category. According to Frost & Sullivan data cited by the company itself, it is the largest brand in China's quality hotpot market by revenue, with a network of directly operated restaurants in around forty cities.
Its culinary identity is summed up by the line the brand has repeated since 2012: its speciality is not service, but tripe and wild mushroom broth. The menu revolves around fresh ingredients handled under its product-first philosophy: fresh chilled over frozen, natural over additives and same-day over stored, with the mushroom broth and beef tripe as its signature products.
To support that proposition, Banu has built central kitchens and its own supply chain with nationwide daily delivery, including a hotpot base processing plant in Chongqing and a new-generation central kitchen in Yuanyang, Henan, able to supply around one hundred restaurants. The company keeps a directly operated store model without franchising.
Its culinary identity is summed up by the line the brand has repeated since 2012: its speciality is not service, but tripe and wild mushroom broth. The menu revolves around fresh ingredients handled under its product-first philosophy: fresh chilled over frozen, natural over additives and same-day over stored, with the mushroom broth and beef tripe as its signature products.
To support that proposition, Banu has built central kitchens and its own supply chain with nationwide daily delivery, including a hotpot base processing plant in Chongqing and a new-generation central kitchen in Yuanyang, Henan, able to supply around one hundred restaurants. The company keeps a directly operated store model without franchising.