About Yonghe King
Yonghe King is a Chinese fast-food chain specialising in Taiwanese flavours and Chinese breakfasts —soy milk, youtiao fried dough, noodles and rice dishes— operationally headquartered in Shanghai with restaurants in the country's main cities. Its official website presents menus for every part of the day, from the traditional breakfast to quick urban lunches.
The brand, created in the 1990s from a Taipei eatery, grew across mainland China with standardised outlets in office districts, stations and shopping centres, and today belongs to the Philippine Jollibee group while keeping its own identity, menu and operations in the Chinese market.
In China's restaurant landscape, Yonghe King occupies the niche of Taiwanese-rooted fast food adapted to mainland tastes: freshly prepared products every day, fast service and popular prices across hundreds of outlets.
The brand, created in the 1990s from a Taipei eatery, grew across mainland China with standardised outlets in office districts, stations and shopping centres, and today belongs to the Philippine Jollibee group while keeping its own identity, menu and operations in the Chinese market.
In China's restaurant landscape, Yonghe King occupies the niche of Taiwanese-rooted fast food adapted to mainland tastes: freshly prepared products every day, fast service and popular prices across hundreds of outlets.