About Suguo Supermarket
Suguo Supermarket is a Chinese supermarket chain founded in 1996 in Nanjing, Jiangsu province, out of the former Jiangsu Fruit & Food Corporation; its very name combines 'Su' for Jiangsu and 'Guo' for fruit and food. It now belongs to China Resources' consumer goods arm within the CR Vanguard ecosystem, keeps its headquarters in Nanjing and publishes its official website in Chinese only.
Suguo's network combines several retail formats matched to each shopping mission: large stores and shopping plazas, community stores, everyday-life supermarkets and convenience stores, with an assortment focused on fresh produce, food, dairy and bakery, household goods and keenly priced everyday items under its value promise of quality at fair prices. In recent years it has also rolled out budget stores in Nanjing neighbourhoods.
Its operations centre on Jiangsu — where it has held a leading share of the provincial market — and neighbouring Anhui, supported by its own logistics and distribution centres in Nanjing and a network of direct fresh-produce sourcing bases agreed with growers. The chain also runs online ordering with home delivery through its group's app, integrating physical stores with the digital channel.
Suguo's network combines several retail formats matched to each shopping mission: large stores and shopping plazas, community stores, everyday-life supermarkets and convenience stores, with an assortment focused on fresh produce, food, dairy and bakery, household goods and keenly priced everyday items under its value promise of quality at fair prices. In recent years it has also rolled out budget stores in Nanjing neighbourhoods.
Its operations centre on Jiangsu — where it has held a leading share of the provincial market — and neighbouring Anhui, supported by its own logistics and distribution centres in Nanjing and a network of direct fresh-produce sourcing bases agreed with growers. The chain also runs online ordering with home delivery through its group's app, integrating physical stores with the digital channel.