Xiaoshouyi Neocrm

Software and IT services · Beijing, Beijing

About Xiaoshouyi Neocrm

Xiaoshouyi, also marketed as Neocrm and developed by Beijing Renke Interactive Network Technology, is one of China's reference CRM software vendors. Founded in 2011 in Beijing and backed by Tencent, it offers a SaaS and PaaS platform that digitises the full customer relationship: marketing automation, sales and partner management, and after-sales service, with mobile and social access designed for field sales teams.

Its current official site presents an AI-native CRM built around marketing, sales and service agents that understand business semantics and execute prospecting, opportunity follow-up and customer care tasks. Around them sit a unified customer data platform with real-time data, low-code tools to adapt complex processes, and industry solutions for manufacturing, high technology, automotive, life sciences and services.

Neocrm was the first Chinese CRM vendor listed in Gartner's Magic Quadrant for Sales Force Automation, and its customer base includes large industrial and technology corporations that have replaced international platforms with it. For the Spanish-speaking market, it represents the established Chinese alternative to traditional Western CRMs.

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