About Kidswant
Kidswant, operated by Kidswant Children Products, is one of China's leading retail chains for mother, baby and children products, headquartered in Nanjing and listed on the Shenzhen Stock Exchange. The company serves expectant mothers and children from zero to fourteen years old with a one-stop shopping proposition and value-added services for families.
Its model rests on large experience-oriented physical stores, a data-managed membership of millions of users, and digital channels connecting store, app and e-commerce. The assortment covers infant food, diapers, clothing, toys, care items and maternity products, complemented by in-store services such as photography, children's activities and parenting advice.
For brands and suppliers looking to enter China's maternity and children's retail channel, Kidswant offers one of the country's most relevant specialized distribution platforms, with a store network across numerous provinces and a recent strategy of expanding into integrated family services, including scalp and hair care through acquisitions.
Its model rests on large experience-oriented physical stores, a data-managed membership of millions of users, and digital channels connecting store, app and e-commerce. The assortment covers infant food, diapers, clothing, toys, care items and maternity products, complemented by in-store services such as photography, children's activities and parenting advice.
For brands and suppliers looking to enter China's maternity and children's retail channel, Kidswant offers one of the country's most relevant specialized distribution platforms, with a store network across numerous provinces and a recent strategy of expanding into integrated family services, including scalp and hair care through acquisitions.