About Kaleidos Makeup
Kaleidos Makeup is an independent makeup brand founded in Shanghai that has made a name among international colour cosmetics enthusiasts for its pigmented formulas and futuristic aesthetics. The brand defines itself as vegan and cruelty-free and ships its makeup orders from its facilities in Shanghai to customers worldwide through its official store.
It is especially known for its viral multichrome highlighters, metallic and multichrome eyeliners, highly pigmented eyeshadow palettes, long-wearing lip products and blurring blushes. Its catalogue is sold on its official site and through authorised channels such as Tmall, Taobao, Xiaohongshu and Douyin stores in mainland China, as well as selected international retailers.
Kaleidos operates a direct-to-consumer model supported by a very active social media community, with official accounts such as @kaleidosmakeup. Its official website kaleidos.com — with kaleidosmakeup.com as an associated domain and a published support email — hosts the store, the help centre and the brand's international shipping information.
It is especially known for its viral multichrome highlighters, metallic and multichrome eyeliners, highly pigmented eyeshadow palettes, long-wearing lip products and blurring blushes. Its catalogue is sold on its official site and through authorised channels such as Tmall, Taobao, Xiaohongshu and Douyin stores in mainland China, as well as selected international retailers.
Kaleidos operates a direct-to-consumer model supported by a very active social media community, with official accounts such as @kaleidosmakeup. Its official website kaleidos.com — with kaleidosmakeup.com as an associated domain and a published support email — hosts the store, the help centre and the brand's international shipping information.