Hotwind

Fashion, footwear and accessories · Shanghai, Shanghai

About Hotwind

Hotwind is a Chinese fashion retail chain born in 1996 in Shanghai, integrating design, product selection and selling in a single store model.

Its stores bring together footwear for women and men, clothing, bags, accessories and lifestyle items with high rotation and affordable prices, in a spacious store format designed for buying the complete outfit. The selection combines own brands and buyer-picked products, with leather footwear and urban sneakers as the house's historic categories.

The chain has passed 500 stores in more than 130 Chinese cities and has expanded into Southeast Asia with stores in countries such as Singapore, Malaysia, Indonesia and Thailand. Its company, Shanghai Hotwind Fashion Enterprise Development, coordinates design, buying and network operations from Shanghai, supported by advanced per-store inventory allocation systems.

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