Catkin

Cosmetics and personal care · Guangzhou, Guangdong

About Catkin

Catkin is a Chinese makeup brand originating in Guangzhou, Guangdong Province, associated with Guangzhou Colorite Cosmetic Ltd., which has built its identity around classical oriental aesthetics reinterpreted with contemporary techniques. Its packaging, with reliefs and motifs inspired by traditional Chinese art and culture, has become its most recognisable hallmark in international markets.

Its range includes carved lipsticks and lip glosses, cushion and liquid foundations, loose powders, blushers, eyeliners, mascaras and facial cleansing products such as makeup-removing oils. The brand states cruelty-free practices and sells its products through its official online store and official stores on e-commerce platforms in Asia and other continents.

Through its official website catkin.com, with collections and content in English, Catkin sells directly to consumers in many countries and presents its launches and makeup guides. It is an example of the new generation of Chinese colour cosmetics brands competing globally with their own design, accessible prices and a differentiated cultural narrative.

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