About Belle International Holdings
Belle International Holdings is one of China's largest footwear and fashion groups, headquartered in Shenzhen, Guangdong Province. Founded in 1991, the group built its position around women's footwear, with own brands that became fixtures of Chinese shopping malls, and gradually expanded into sportswear, handbags and accessories, combining design, manufacturing and an extensive network of directly operated and franchised stores.
Its business is organised into three main areas: footwear, with mid-range and premium women's brands; sports, where it distributes and operates stores for international sportswear and sports footwear brands in China; and apparel, with fashion and accessories labels. This structure lets it serve different audiences, from customers looking for dress shoes to consumers of sneakers and technical clothing.
From Shenzhen, Belle International manages thousands of points of sale across mainland China, Hong Kong and Taiwan, as well as e-commerce channels. For buyers and trade partners, the group is one of the most capillary footwear and fashion distribution platforms in the Chinese market, with the scale to launch collections, manage inventory and provide after-sales service nationwide.
Its business is organised into three main areas: footwear, with mid-range and premium women's brands; sports, where it distributes and operates stores for international sportswear and sports footwear brands in China; and apparel, with fashion and accessories labels. This structure lets it serve different audiences, from customers looking for dress shoes to consumers of sneakers and technical clothing.
From Shenzhen, Belle International manages thousands of points of sale across mainland China, Hong Kong and Taiwan, as well as e-commerce channels. For buyers and trade partners, the group is one of the most capillary footwear and fashion distribution platforms in the Chinese market, with the scale to launch collections, manage inventory and provide after-sales service nationwide.