Guangdong Sluban Toys

Sluban is a Chinese brand of building blocks and educational toys based in Shantou, Guangdong province, in the Chenghai district, one of the country's most important toy manufacturing hubs. Its official Chinese-language website presents the brand — known in its home market as Xiao Luban — together with the company that operates it, its official flagship stores and its communication channels for distributors and families.

Sluban's catalogue is organised into themed building series for different ages: vehicles, aircraft, ships, city scenes, military sets, lines aimed at young girls and starter sets with larger pieces for the youngest builders. The pieces are compatible with the most widespread brick systems, so they can be combined with existing collections and extend creative play time at home and in the classroom.

For importers and distributors, Sluban offers a value proposition built on a broad assortment, a constant rotation of series and competitive pricing within the compatible-brick segment. The brand is present at Chinese toy industry fairs and platforms and serves international customers looking for educational construction toys with a balanced relationship between design, material safety and cost per set.