Pagani Design

Jewelry, watches and accessories

About Pagani Design

Pagani Design is a Chinese watch brand that sells worldwide through its official online store, paganidesign.com, which the brand itself presents as its only official channel. Its watches are manufactured in China and the brand claims more than half a million customers in over eighty countries, with a three-year international warranty.

The catalogue consists mainly of classic and sports-inspired mechanical automatic watches: divers, GMTs for travellers, chronographs and dress watches, with cases of roughly 36 to 43 millimetres, sapphire crystals across much of the range, steel bracelets and automatic and quartz movements of Japanese and Chinese origin. References carry PD codes and are renewed frequently, with editions in many dial colours.

Its positioning is affordable luxury: higher-end finishes and specifications at prices well below traditional brands, sold direct to consumer online with international shipping. For enthusiasts and distributors alike, Pagani Design is a representative example of the new generation of Chinese watch brands selling globally and directly.

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