Dedao

Media, content and entertainment · Beijing, Beijing

About Dedao

Dedao is a Chinese knowledge content platform launched in 2016 by Beijing Siwei Zaowu Information Technology, the team behind Luo Zhenyu's Luojisiwei programme, based in Beijing. Its proposition is an efficient knowledge service for professionals and lifelong learners: learning from experts and books in fragments of time.

Its catalogue brings together hundreds of audio and video courses taught by academics and practitioners across economics, business, humanities, science and personal development; an audiobook service that summarises and explains a book in about thirty minutes; an e-book library with tens of thousands of titles, and free daily content led by Luo Zhenyu's own commentary. The platform also runs an enterprise edition and offline events such as the annual 'Friends of Time' New Year's Eve lecture.

Dedao is one of the pioneers of paid knowledge content in China and maintains its own editorial quality control, documented in a quality handbook it publishes every year. For companies and organisations, its enterprise version turns that content into internal training and culture programmes.

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