Daphne

Fashion, footwear and accessories · Hong Kong, Hong Kong

About Daphne

Daphne is the ladies' footwear brand of Daphne International Holdings Limited, a group established in 1987 and listed on the Hong Kong stock exchange since 1995. The Daphne brand was launched in mainland China in 1990 and went on to become the best-selling women's shoe brand in the domestic market, with more than twenty million pairs a year and a network that at its peak counted thousands of outlets across the country.

The group manufactures, markets and distributes footwear, apparel and accessories under its own and licensed brands and also on an OEM basis, with its own production bases in mainland China. Alongside Daphne, its portfolio has included brands such as Shoebox, Arezzo, Sofft and Born, aimed at different audiences within ladies' and family footwear, with Shanghai as the historic centre of its mainland operation.

The brand's name comes from the figure of Greek mythology associated with beauty, and its offer has traditionally targeted the young urban woman, with series differentiated by age and style. Daphne represents the generation of women's footwear brands that grew with the expansion of Chinese retail, and it keeps its corporate site as the reference for the group and its activity.

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