About Analysys
Analysys, Yiguan in Chinese, is a Chinese digital market analysis firm founded in 1999 and headquartered in Beijing. For more than two decades it has tracked the country's digital economy — e-commerce, online finance, media and content, retail and local services — and sells that knowledge to companies, institutions and investors in the form of data, reports and strategic advice.
Its core product is the Qianfan subscription data platform, which tracks the performance of thousands of apps and mini-programs — active users, retention, overlap and competition by sector — complemented by the Boyue report library. Around that data, its consumer and enterprise digitalisation centres offer solutions for user growth, brand promotion and management, competitive intelligence and digital transformation planning.
According to its official website, more than a thousand companies use its analysis services, and its management team, led by founder Yu Yang, publishes regular studies on China's digital sectors. Analysys serves clients and media through its 4006-010-231 hotline and its Beijing headquarters.
Its core product is the Qianfan subscription data platform, which tracks the performance of thousands of apps and mini-programs — active users, retention, overlap and competition by sector — complemented by the Boyue report library. Around that data, its consumer and enterprise digitalisation centres offer solutions for user growth, brand promotion and management, competitive intelligence and digital transformation planning.
According to its official website, more than a thousand companies use its analysis services, and its management team, led by founder Yu Yang, publishes regular studies on China's digital sectors. Analysys serves clients and media through its 4006-010-231 hotline and its Beijing headquarters.